Privacy Policy

Effective Date: June 29, 2025

1. Introduction

Welcome to The M Transit (“we,” “our,” or “us”). Your privacy is important to us. This Privacy Policy explains how we collect, use, and protect personal information when you use our services—website, mobile app, or transit-related customer interactions—in Montgomery, Alabama.

2. What Information We Collect

a. Personal Information You Provide

  • Name, email, phone number, and address when creating accounts or contacting support.

  • Payment details (credit/debit card) for fare purchases via app or website.

  • Profile data you submit (e.g., transit pass preferences).

b. Automatically Collected Information

  • Device data: IP address, browser type, operating system.

  • Usage data: pages viewed, click patterns, time spent on our site/app.

  • Location data: approximate or precise location if enabled—used only while using transit services.

3. How We Use Your Information

We use your data to:

  1. Provide, maintain, and improve transit services, including booking and fare payment.

  2. Respond to inquiries, support requests, and communicate service updates.

  3. Analyze usage to enhance route planning, schedule adjustments, and mobile/web improvements.

  4. Send alerts about delays, maintenance, promotions, and service changes (only if opted in).

  5. Protect against fraud, misuse, and ensure system security.

  6. Comply with legal obligations (e.g., ADA, FTA reporting).

4. How We Share Your Information

We may share data with:

  • Service providers (payment processors, data analytics)—bound by confidentiality agreements.

  • Government and regulatory agencies (e.g., Federal Transit Administration) when required by law.

  • Law enforcement or legal entities to comply with legal requests or protect rights.

We do not sell your personal data to third parties.

5. Cookies and Tracking

We use cookies and similar technologies to:

  • Improve user experience and website/app performance.

  • Analyze usage trends and troubleshoot issues.

You can disable non-essential cookies via your browser/app settings—but this may affect functionality.

6. Your Privacy Choices

You can:

  • Opt in/out of SMS/email alerts by adjusting profile settings.

  • Access, update, or delete your personal info through your account or by contacting us.

  • Control location access on your device; transit features may require it.

7. Data Security

We implement appropriate technical and organizational measures—such as encryption, secure servers, and restricted access—to safeguard your information. However, no method of electronic storage or transmission is 100% secure. We cannot guarantee absolute security.

8. Data Retention

Your information is retained only as long as necessary to provide service, comply with legal obligations, resolve disputes, or enforce our policies.

9. Children’s Privacy

Our services are not intended for individuals under 16. We do not knowingly collect personal data from children under 16. If we learn we’ve collected data from a child under 16, we will delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy. Notice of material changes will be provided via prominent notice on our website or via email. The “Effective Date” will be updated accordingly.

11. Contact Us

For questions or requests regarding this Privacy Policy:

  • Email: info@MontgomeryTransit.com

  • Phone: (334)625‑4024

  • Mail: Privacy Officer, The M Transit, 495 Molton St, Montgomery, AL 36104

The M Transit is committed to protecting your privacy while delivering safe and efficient transportation services in Montgomery, AL.